Compass looks like a standard AI conversational interface… but it produces information you couldn’t find anywhere else, because it draws data directly from GetWhys Data, our proprietary dataset of in-depth interviews with B2B audiences.

• Unlike other AI tools, Compass cites its sources—including from our real primary research.

Our customers use Compass to Research, Validate, and Create. It’s the first tool built specifically for PMMs.

Echo is the first* tool that provides immediate, authentic customer feedback to your writing. We’ve described it as an instant focus group; or “Grammarly for customer insights”.

Echo is designed to help you create written content that will resonate with your intended audience while remaining in your brand voice. Echo works by contrasting your writing with behavioral insights about your target persona in InsightDB, and displaying that analysis side-by-side with your writing.

* at least, as far as we’ve heard. Please let us know if we’re wrong.

Our customers can place unlimited Research Requests as part of their subscription. Our interviewers identify and interview the right audiences. Research requests are completed within a quick turnaround—typically 10 business days, though some customers have a 5-day baseline.