Echo
Create content that converts.
Grammarly, but for B2B customer insights.
Trusted by outstanding customer-centric B2B GTM teams
Instant, detailed feedback from your target persona(s)
Echo analyzes content by incorporating your organization’s Personas with InsightDB, our rich behavioral dataset.
You’ll learn:
🟢 What content will resonate
🟡 What could be improved
It’s the fastest way to read your content through from the perspective of your target audience
👏 Stay 👏 On 👏 Brand 👏
You define the parameters for how your organization should communicate.
Everybody else in your org gets Echo access, for free—but within the guardrails you set.
Yes—it’s really that simple.
GetWhys elevates
product marketing
Build a truly customer-centric marketing organization.
Meet your secret weapon to create content that converts.
Frequently asked questions
What data sources do you use? Where do you get all this data?
Our products pull from three different data sources: the Internet, your organization’s internal data, and our database of in-depth interviews.
We’ve invested significant resources into building GetWhys Data—our database of in-depth interviews with B2B audiences (primarily, software users and decision-makers), because they’re a highly valuable, unique source of information.
These interviews are typically 45-60 minutes long, and cover a broad range of topics. We are continuing to invest in building that database, because we think that:
- AI-driven outputs are only as good as the data they can access, and
- That data is extremely valuable for our customers.
We’ve built our platform explicitly to layer its most interesting insights for you.
How will I know if you have relevant data?
You’ll get to see it firsthand!
You’ll have a personalized demo, where we’ll use GetWhys products to see insights on your target audiences, competitors, and your own messaging.
After that, you’ll have a month-long free trial to see the difference on your own terms.
How often do you refresh your data?
Constantly. The GetWhys platform prioritizes newly gathered information with an exponential decay formula, so you’ll always see the latest and greatest. And, if you’d like to see something new-er, all you have to do is ask.
How are you able to be so affordable?
Most primary research products and consulting firms have a per-project business model; they gather data for a single customer. They need to make enough margin on each engagement to be profitable.
We don’t need to be profitable on a per-interview basis, because we expect multiple customers to benefit from the insights in each interview.